Pioneers, Settlers, Town Planners – How Innovation Works

Written by Dr Timothy Mansfield
Published on 21 Aug 2018

Researcher Simon Wardley derived the Pioneer, Settler, Town Planner (PST) concept from Robert Cringely's Accidental Empires as an organisational model for how to support repeated, long-term innovation. It transforms traditional organizational structures into cell-based organizational structures.

What is the Pioneer, Settler, Town Planner Concept?

With roots that tie into the methods of Chinese War General Sun Tzu and U ...


How Can the Wardley Value Chain Mapping Method Help Your Startup?

Written by Dr Timothy Mansfield
Published on 18 Aug 2018

Geneticist turned CEO Simon Wardley uses his copious research skills to craft better ways his company can strategize and develop. One of his favorite methods of tracking current processes and forecasting their development can help your startup, too. His take on value chain mapping turns  a simple flowchart creation into a tool for organizational learning and change, as well as ...


Who is Simon Wardley? And how can he help your business?

Written by Dr Timothy Mansfield
Published on 14 Aug 2018

https://leadingedgeforum.com/publication/the-future-is-more-predictable-than-you-think-a-workbook-for-value-chain-mapping-2336/Topographical maps have been essential throughout history in helping communicate location, identify resources, and dictate movement across physical landscapes for centuries. Simon Wardley is an expert in a different kind of mapping — the kind that helps businesses to succeed in a shifting landscape of technology and value. It’s through these strategies that Wardley has ...


What Is Jobs-To-Be-Done Theory?

Written by Dr Timothy Mansfield
Published on 7 Aug 2018

Data, data, data. We've all heard about it. It has become a hot topic in just about every news cycle. It has allowed companies to create more targeted and personalized marketing campaigns than ever before. Its misuse is the basis for multiple ongoing lawsuit. It is seen as one of the most valuable resources on the planet. And there ...




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