Launching: Tarnanthi

Written by Dr Timothy Mansfield
Published on 27 Sep 2017

TARNANTHI returns in 2017, presenting the art of Australia’s oldest living culture on an unprecedented scale. A platform for artists from across the country to share important stories, TARNANTHI sheds new light on contemporary Aboriginal and Torres Strait Islander art.

One of the best things about websites for art museums is the imagery. Every website benefits from great content ...


Your Minimum Viable Product Failed: Now What?

Written by Kelly Schreiber
Published on 26 Sep 2017

Myth says that between 80 to 90 percent of products fail. That provides a scary outlook for the lean startup. The actual cross-industry failure rate ranges between 30 to 49 percent, according to SpeckyBoy Design Magazine

That still means that after all the hard work a startup puts into its minimum viable product (MVP), one-third to a half will fail ...


Launching: Sydney Craft Week

Written by Dr Timothy Mansfield
Published on 20 Sep 2017

… Sydney Craft Week is a ten-day festival celebrating the beauty of the handmade and the pleasure of making, bringing together Sydney’s contemporary craft community in a city-wide festival for the very first time.

Screenshots on various devices of a Sydney Craft Week event page

We're really proud when we get to launch big, complex sites, but it's even more fun and just as interesting to do small projects ...


What is Product-Market Fit for a Lean Startup?

Written by Kelly Schreiber
Published on 19 Sep 2017

Product-market fit means that the product is well suited to its target market. In other words, there are a lot of real users interested in pay actual money for the product. A startup needs to do rigorous testing during development to achieve this fit. Here are some necessary aspects of product-market fit for a lean startup to consider.

Choosing a ...


What is the Minimum Viable Product for a Lean Startup?

Written by Kelly Schreiber
Published on 12 Sep 2017

A Minimum Viable Product (MVP) is the simplest experimental release that can start the build-measure-learn cycle for lean development. By quickly getting started with the cycle, a startup is able to begin learning what works best and developing the features that are most in demand.

Screen Shot 2017-07-19 at 3.03.00 pm.png

What features should my MVP have?

According to Eric Ries in this video, most entrepreneurs ...


Five Principles of Lean Startups

Written by Kelly Schreiber
Published on 5 Sep 2017

Startups face many challenges and only the best go on to become successful companies. One issue that holds traditional startups back is that they often start with a product idea and then build it without making sure there is a market for it. Often, a startup will fail because it does not deliver something that people actually want.

A lean ...




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