Exploring Tessitura

Spend some time around museums and galleries and you keep bumping into one, ubiquitous piece of software: Tessitura.

Initially developed by The Metropolitan Opera as an integrated application for customer service, it was adopted early on by other performing arts organisations. Eventually the non-profit Tessitura Network formed to support the software's ongoing development.

Cultural and arts organisations all over the world — including some of our clients — use Tessitura for customer relationship management (CRM), bookings, ticketing, donations and fund-raising.

Over the next few weeks, we're going to specifically explore Tessitura as a museum CRM – what a CRM is, why a museum might want one and why it's useful to integrate a Tessitura with a museum website and its content management system.

Here are the posts:

If you're interested in discussing how to integrate Tessitura more effectively with your website, get in touch! We'd love to hear about your project.

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Greg has been building websites for 17 years. He is an interaction designer and computer scientist specializing in emerging forms of interaction. A founding member of the Interaction Consortium, he is currently the CTO of the Australian Centre for the Moving Image.

Topics
Museums Tessitura CRM